Day 1

TALENT AND TEAM DEVELOPMENT

Goal

Stakeholders and students at EiT will work together for 1 day to develop new entrepreneurial skills. Everyone learns new creativity and innovation tools by working on realistic industry challenges.

Context

Such an innovation day is initiated within the setting of the Experts in Teamwork course as a supplementary event. We have coordinated the content with the overall course program.

STRATEGY AND NEW BUSINESS DEVELOPMENT

Strategy: Bring students, researchers, entrepreneurs and experienced industry managers together to develop an array of innovative business concepts.

Business development: The brainstorming and idea scouting day will enable students to develop creative thinking and foster entrepreneurial mindset. The gathered proposals will be transferred to the next stage of the Bootcamp days.

INNOVATION DAY 1 AGENDA

An immersive 1-day dive into innovation and changemaker strategy.

Take one day to inspire students, channel that inspiration into relevant new business concepts, and learn new innovation tools along the way. The overall focus for the day will be put on practical activities depending on each team goal for the day.

Planned Schedule

Total time needed: 7 hours, including catering, breaks, and network moments.
Kick-off at 8:45 AM and closing at 15:45 PM.  

Intro: Innovation day (0.5h)

Brainstorm: Trends VS. Markets (0.5h)

Inspiration & brainstorm techniques (2×0.5-1h)

Develop business concepts (2h)

Sharing and discussing new project ideas (1h)

Conclusion and fill in survey (0.5h)  

BRAINSTORM EXERCISES – Look beyond academic borders.

BRAINSTORM: TRENDS VS. MARKETS

Trends can be a great source of inspiration for new opportunities. Every industry is challenged by disruptions. To kick-off another brainstorming round, we start with a short presentation of eye-opening cases (relevant to the industry we’re focusing on) showing how the world is changing.

Selecting Trends

The goal of this exercise is to link a small selection of trends (take 5) with specific market segments for the company. How does a trend (such as the rise of data protection and privacy) impact a specific market (such as students and their parents)? Each cross-section between a trend and a market will generate new business ideas or new problems to solve.

ANALOGY THINKING: SMART COPYING

We start our innovation day with presentations from startups and some easy brainstorming exercises. Participants are asked to look beyond their academic borders. Stakeholders will present innovative business ideas and startups in different domains. Every case presented will be distributed into physical cards for different teams.

Each team gets 3 or 4 different cases inherent to different industry sectors (e.g. public and private). They write down on sticky notes or personal laptops all different aspects for separate cases, by proposing creative and innovative solutions to challenges (e.g., “solution X leads to startup Y enabling product/service Z”). In the next step, students discuss and analyze with the present stakeholders their product or service ideas.

HOW WILL BUSINESS IDEAS BE FOSTERED?

Every stakeholder, coming from public and private industry sector, will make his best to present ideas.

Students will make use of online resources to explore idea originality

Arcticstartup.com

Tech.no

Thenordicweb.com

Tech.eu

Notes and ideas will be tracked on A3 format papers so participants will have ample space to write down.

BRAINSTORM: EXPLORE OPPORTUNITIES

Innovator journey: Every table should start a discussion to describe the topic, challenge and proposed solution based on storytelling and empathy.

Steps:

Come up and use the client’s story to solve relevant needs and detect new ones.

Explore existing solutions or brainstorm to find new ones.

How are you creating value: Start this brainstorm from the existing solution (e.g., we sell pens). Ask your participants to explore different levels of abstraction (e.g., help users express themselves). This is an easy framework to discover new product ideas.

How technology triggers enable you: Provide futuristic solutions. Build prototypes  that are applicable to the domain and your team background.

Tip: Remember to always think out of the box.

IDEA SELECTION PROCESS

From the previous brainstorming, presentation, and discussion round, we ask students to highlight the most interesting ideas.

Moving forward

Before a team can go forward they need to pick at least one more disruptive idea. Importantly, not everyone needs to agree that this is the smartest idea. Consensus-building is the worst enemy of innovation!  


PRESENT: BROADEN YOUR PROSPECTIVE

Present for other teams

 Every team should start presenting to other teams and making convincing arguments why their solutions will work.

Get stakeholders on board

Encourage external stakeholders to follow up your solution and become part of your dream as a changemaker.

HAPPY STAKEHOLDERS: THINGS TO TAKE AT HOME

Stakeholders feedback: Are proposed solutions feasible for the market. Are you tackling interesting ideas for both parts?

Get stakeholders on board: We will follow up your ideas. Tell us how we can help. 

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